Being seen to be environmentally
friendly is a corporate must these days. Every website is full of the various
initiatives most companies support and if they can spin it into good news, the
trade mags and local papers happily print the stories. On the other side of the
coin, causing any pollution or mess has become a PR disaster...just ask the
guys at BP.
However, deep down in the
corporate mindset, this is mostly a sham of course. Profit for sanity recycle
for the cameras is the reality. If it costs, most companies will look for some
wriggle room and try to minimise the pain.
And so they should. Any business
manager who does not try to reduce costs is not doing his job properly for his
shareholders. Businesses really should make profit. That is what creates job
and contributes to the well-being of us all. Money makes the world go round, as
they say.
Sitting here in the ‘where there
is muck there is brass’ sector, the wriggle room is provided by less than
satisfactory services. Offering free collections gives the lazy manager a
chance to salve his or her conscience about ‘doing the right thing’ whilst not
spending so much as a penny.
The fact is that the majority of
people in this country pay lip service to the environment. In fact most of us
do, some of the time. Me included. Recycling will take time to become ingrained
in us, and our kids will no doubt put us to shame in that regard. But in the case of
electrical equipment, I am not sure many people understand the consequences of
our actions.
Keeping scrap out of landfill is
a no brainer. Any sane individual has to be able to see that burying our waste
is stupid, especially if it includes harmful substances. So why would those
self same individuals condone sending our WEEE to Africa, to let bare-foot children
throw it all in acid baths and bury our problems somewhere else?
And yes, anyone not choosing a
reputable IT recycling partner is condoning that by default.
Quite apart from the laws
being ignored and the corners cut, you are abusing a third world country for a
very small corporate gain.
So my plea to each and every one
of you is make a difference. I know you have to keep a lid on costs but check
out your recycling partners. Protect your data and then focus on the
environment. Where is that kit going to end up?
That is far more important than a few quid.
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